Why Marketing Best Practices Sometimes Sabotage Good Results
Best practices are usually optimized for (and from) the past. And if you’re not careful, following them can sabotage your results.
Best practices are usually optimized for (and from) the past. And if you’re not careful, following them can sabotage your results.
AI doesn’t just see what’s on the slide—it reads the entire file. This post breaks down how hidden text, off-slide content, and workspace clutter still get parsed by machines, and what to do before exporting your next deck. A practical guide to operational hygiene in the age of machine visibility.
“Training the Data: Building Your AI Narrative” details my strategic approach to managing my digital footprint and shaping my AI-generated narrative.
Over the weekend, I realized Maverick (my AI) and I were losing context mid-project because our conversations were too long. I’d assumed memory issues showed up randomly. Turns out, they show up at 100,000 tokens. Quantifiable. Preventable.
In this entry, I explore a repeat glitch in how AI responds when I upload images mid-conversation.
This log explores what happens when AI helps shape your content but accidentally erases your fingerprint in the process. I explore syntax patterns, semantic noise reduction, and how to keep your voice recognizable as you scale thought leadership through AI.
In this entry, I unpack a moment with Maverick (my AI assistant) that revealed a major difference between how humans and AI “read.” Spoiler: it’s not the same.
In this first entry of my “AI Fluency” series, I document how AI identifies users based on patterns, not assumptions.
Two days ago, I listened to a few old audio logs I had recorded—snippets of thoughts and revelations from different moments in my…
I’ve had an interesting relationship with inspiration, and over the last year, it’s taken on a whole new meaning for me. For the…