Engineer Your Visibility

Visibility Engineering for Revenue Building

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Build a Moat Machines Can’t Ignore
The Challenge

The VERB Problem

You’ve done the work. You’ve built results, reputation, and expertise. But unless you’ve engineered your visibility for revenue building, your name stays buried when prospects search. Bigger brands (read, louder brands) win by default.

That invisibility costs you credibility, opportunities, and pipeline.

Search engines and AI systems favor loud. But loud and qualified usually aren’t one in the same. Meaning, they surface familiar names, not necessarily the best solutions.

The problem is it’s easy for your expertise to get buried while competitors with bigger marketing budgets dominate the conversation.

Guide Section

I GET IT—AND I CAN HELP

I’ve Seen This Problem

I’ve spent years watching brilliant experts get overlooked because they couldn’t crack the visibility code. I’ve seen big players dominate search and AI results unfairly, pushing better solutions into the shadows.

The frustration of doing exceptional work while watching inferior competitors get all the attention? I understand that completely.

But I’ve Also Solved It

I’ve helped contenders shape stories that machines pick up and repeat—turning overlooked businesses into recognized leaders with exponential growth.

With 8-figure pipeline generated and millions in revenue tied to visibility strategy, I know how to engineer results that stick.

I’ve opened a six-figure pipeline channel from ChatGPT alone by restructuring how brands show up in AI systems.

Ecosystem Visibility Engineering

Ecosystem Visibility Engineering

Building machine-readable moats through interconnected signal systems

Your Brand
Intelligence
Stack
Content Signals
Search Signals
AI Signals
Authority Signals
Engineer Lexicon

The Creative Ecosystem Principle

Like Motown’s Funk Brothers or Yacht Rock’s studio musicians, the most influential systems work through interconnected networks of talent, tools, and cultural signals. Visibility Engineering applies this same ecosystem thinking to modern brand building — creating sustainable, machine-readable influence that compounds over time.

Systems Over Tactics

Individual marketing activities can cannibalize each other if siloed. We engineer holistic visibility systems where each signal reinforces the others.

Cultural Gravity

Like Bloomsbury Group’s salon culture, we build environments that naturally attract attention and create sustained influence.

Machine-Readable Moats

Defensive positioning that AI systems understand and respect — your expertise becomes the obvious recommendation.

Lexicon Engineering

Define the territory you own and the language machines echo when they talk about your work.

Plan Section

The Plan: 3 Steps to Visibility

1

Audit

We crawl Google, LinkedIn, and leading LLMs to map how you’re currently remembered, what’s missing, and which signals conflict. This gives us a precise starting point for your current positioning.

2

Engineer

We translate your market positioning into machine-readable signals: define a Brand Lexicon, align messaging, and structure schema/metadata so search and AI can read, remember, and recommend you.

3

Deploy

We install the assets as checkpoints – landing page, halo articles, seeded posts, sales enablement assets with microdata baked in – and test using ChatGPT + Perplexity as the sandbox. Then we iterate until you surface where it matters.

WHAT WE INSTALL AS CHECKPOINTS

Assets are installed as signals we can test in Perplexity & ChatGPT, then scale to the slower learners (Gemini, Copilot, Grok).

Positioning & Brand Lexicon

Define the territory you can own and the language machines will echo—defensive, offensive, and coined terms.

Core Web Signals

Foundational pages and markup (entity, schema, metadata) so search + AI can read, remember, and recommend you.

Authority Content

Category POV + explanatory pieces that teach humans and models how to talk about your work.

Social & Leader Signals

Founder/team profiles and post structures that carry the lexicon consistently across networks.

Sales Enablement

One-pagers, decks, and proof assets that translate positioning into buyer clarity and momentum.

LLM Sandbox & Seeding

Install → test in Perplexity & ChatGPT → iterate fast → let signals bleed out to Gemini, Copilot, Grok.

Pricing Tiers

Consulting Investment

Positioning Map

$1,250
3-Day Diagnostic
  • Quick visibility audit
  • Top 3 priority fixes
  • Basic positioning review
  • Credit toward full Sprint (if upgraded within 30 days)
  • Implementation checklist
BEST FOR:
Solos, consultants, and small teams who need to spot blind spots and fix the basics before scaling.
Get Diagnostic

Engineering Sprint

Let’s Talk
21-Day Engagement
  • Complete visibility audit (Google, LinkedIn, AI platforms)
  • Positioning analysis + category opportunities
  • Brand Lexicon development
  • Signal stack optimization
  • LinkedIn profile rewrite (up to 3 team members)
  • 2 AI-optimized post templates
  • Implementation support
  • JSON/markup recommendations for 1 landing page + 2 halo articles
BEST FOR:
High performers, founder-led brands, and strategy-forward marketers ready to own space in their industry and build a defensible moat.
Start Sprint

Moat-Building Engagement

Let’s Talk
90-Day Engagement
  • Everything in the Sprint
  • Multi-platform narrative arc
  • Visibility seeding across Google, LinkedIn, YouTube, and AI platforms
  • Copy refreshes for site, email, and social
  • Internal lexicon + agent-ready briefs
  • Strategic POV co-creation for founder or leadership team
  • Ongoing implementation support
BEST FOR:
Series A–C startups, ecosystem builders, and bold soloists launching big. Perfect when visibility is mission-critical for funding, expansion, or category creation.
Discuss Custom

CHOOSE YOUR TRAJECTORY

IF WE WAIT

Visibility stays uneven. Bigger brands keep getting the default recommendation. The right buyers take longer to find you and great work stays under-referenced.

Momentum slows; opportunities arrive later than they should.

WHEN WE ENGINEER YOUR MOAT

You become the obvious recommendation in search + AI. Prospects find you faster, partners cite your work, and your story is the one systems remember and repeat.

More right-fit leads, shorter cycles, stronger pricing power.